From Family Business to 4-Star Global Player
Founded in 1989, the group currently operates ten 4-star and 4-star superior hotels across Austria and Germany, located in Berlin, Hamburg, Linz, Stuttgart, Salzburg, and Vienna. Since its inception, ARCOTEL has successfully transformed from a family-run business into a renowned 4-star hotel group, ranking among the 50 highest-revenue hotel groups in Germany.

The ARCOTEL Group is one of the largest privately-owned Austrian companies in the tourism sector, with a clear focus on business and city hotels. The ARCOTEL Group combines the personal and individualized atmosphere of a family-run business with international standards, top quality, and a solid economic foundation.

Rotpunkt Küchen is a premium German kitchen manufacturer known for its high quality, precision craftsmanship, and modern design. Produced in Germany, Rotpunkt combines innovative technology with sustainable processes to create kitchens built for long-term performance.

Just like in motorsport, every detail matters. Rotpunkt focuses on durability, functionality, and technical excellence, ensuring products that perform every day.

Sustainability is a core value, with climate-neutral production, certified materials, and energy-efficient manufacturing – creating beautiful kitchens with responsibility for the future.

Frame2Film is a creative media and production company based in Odense, Denmark, specializing in photography and videography that focuses on storytelling and authentic visual expression. It was founded and is led by Kasper Sveistrup, a trained photographer with years of experience, who emphasizes quality equipment and creative solutions to meet client needs. The company works across a variety of disciplines including fashion, fine art, documentary, and architectural content. Frame2Film aims to capture moments that feel real and memorable, turning them into films and images that resonate emotionally with viewers. Their services are tailored to both individuals and brands seeking engaging, visually compelling media. With a strong emphasis on visual storytelling, they help clients strengthen their brand presence through impactful and professional content. Frame2Film combines technical skill with artistic vision to craft narratives that go beyond ordinary photography and video. Their work includes commercial projects, corporate films, and creative pieces across various genres. The company’s aim is to bring each project to life in a way that feels both authentic and visually striking. Frame2Film is a small but dedicated creative business focused on delivering memorable visual experiences.

Redl Bau- und Sanierungs GmbH is an established Austrian construction and renovation company based in Linz. Founded in 1955, the company has decades of experience delivering high-quality building solutions for both private and commercial clients. Redl Bau specializes in renovation, restoration, and damage repair, including water and fire damage, façade refurbishment, concrete repairs, and the renovation of existing buildings. In addition, the company carries out new construction projects, industrial building works, and outdoor structures such as paving, pools, and retaining walls. Redl Bau also offers comprehensive planning, consulting, and project management services, ensuring seamless coordination from concept to completion. Known for reliability, craftsmanship, and technical expertise, Redl Bau combines traditional building values with modern construction methods to deliver durable and sustainable results.

Neversecond, founded in 2019 by endurance athletes, is a performance nutrition brand focused on providing scientifically formulated products for optimal fueling, performance, and recovery. Their product line includes energy gels, bars, sports drinks, and recovery powders, all developed through evidence-based research and certified by Informed Sport for safety.

Known for their C-Series fueling system, which standardizes nutrient profiles for ease of use, Neversecond collaborates with elite athletes and professional teams. Their mission is to help athletes of all levels achieve their potential by offering world-class nutrition based on science and athlete feedback.

Ultrahuman, founded in 2019, is a health-tech company focused on metabolic fitness and health optimization. The company offers innovative devices like the Ultrahuman Ring AIR, a lightweight wearable for tracking sleep and metabolic health, and the Ultrahuman M1, a continuous glucose monitoring platform. These tools provide real-time insights into metrics such as glucose levels, sleep patterns, and heart rate, empowering users to optimize their health, fitness, and performance.

What connects us at SX? Passion. We burn for what we do. Maybe that's why our roots lie in motorsport, because that's the key to success. Passion is our drive, which makes us think creatively and make us flexible, solution-oriented and versatile. One thing is always very important to us: to be authentic. You can always talk to us and we are for (almost) every fun to have. This is also what makes up the special atmosphere in our office and at our events.

Once you've worked with SX, you quickly become part of the family. Thus we have a large network in different industries. We are happy to be able to bring people together based on this. This often happens, for example, during a petrol conversation in our SX Lounge at the Nürburgring or after a day in the snow with our Triple X adventures in Swedish Lapland. We invest in our own platforms to make our services even more interesting for you and to offer you added value.

The most important thing for us in our cooperation with customers: That they are as cheerful as we are. You tell us what you need and we take care of it. Everything from a single source.